How Do You Know if Your Website is Working?

Website Analysis

Often when I am searching for an item to purchase from a local business I will stop and look at their website from a developer’s point of view. One of the things I will do is look at the actual code that generates the web page and check to see if the business is keeping [...]

Marketing in the Age of Google – Book Review

Vanessa Fox is a speaker and consultant in the field of search engine strategy. When she worked for Google she was their spokesperson responsible for communicating how Google’s search algorithm works to millions of website owners. She was instrumental in developing Google’s Webmaster Central as a way to give business owners insight into the way [...]

Website Usability According to Steve Krug

I like good-looking websites as must as the next person, however we won’t accept a great-looking website at the expense of usability. A website with a beautiful doorway page (click here to enter) will not get my business. If it isn’t obvious where I should click next to find what I’m looking for I’ll probably [...]